OPENING OF RESTAURANT CHANG JIANG WHITE COFFEE @ PEOPLE’S PARK

 

IPOH: Datuk Bandar Datuk Rumaizi Baharin @ MD Daud launched the Restaurant Chang Jiang White Coffee held at People’s Park, here.

Chang Jiang White Coffee is among the first manufacturer for “White Coffee” product.

 

 

The company started operation in the 70s, producing coffee and tea in a coffeeshop located at Pasir Putih.

The company also runs a “Rumah Style Café” (CJ7) at Jalan Windsor, “Kopitam Style Café” (CJ9) at Casuarina Building and the latest is “Guangdong Garden Style Cafe” (CJ12) at People’s Park.

 

 

The opening ceremony started off with a lion dance performance followed with signing of plaque and ribbon cutting.

Rumaizi said that Chang Jiang is currently working with Ipoh City Council (MBI) to promote tourism via coffee and helping Ipoh to become popular for food and coffee.

“Chang Jiang is selected out of 32 other food products to be included in the Ipoh Heritage & Food Trail.

 

 

“As such, Chang Jiang aims to introduce its ‘Ipoh White Coffee’ to the tourists at People’s Park, where they can stop-by to have an original taste of the coffee and view the technical process of producing white coffee.

“The concept of the cafe is to reveal the culture, lifestyle and food consume by the Chinese Guangdong people, in the past.

 

 

“Besides, People’s Park is now open to small businesses to sell traditional product or homemade festival food like kuih, biscuit and clothing aimed to attract tourists, here,” he said.

Rumaizi added that the council is now planning to make Ipoh the ‘City of Coffee’, by June next year.

“To start off, the council has allocated one acre land for planting of a variety of coffee species, at Gunung Lang and Tasik Cermin.

 

 

“We will also be learning the coffee trade and how to plant successful coffee trees, from our coffee partners Chang Jiang,” he said.

Meanwhile, Syarikat Chang Jiang White Coffee executive director Sam Foong said that the company Chang Jiang specifically promote coffee, plant coffee trees, and educate coffee enthusiasts on the process of how to make coffee powder.

Also present was Syarikat Chang Jiang White Coffee director (management) Kong King Loong.